Hokie Pride Day: Friday, August 25th, 2000

"The Hokie Spirit"

What sets Hokie fans apart and above all others???

Pride and enthusiasm…

Visit Blacksburg on game day in the fall, or go to any road or bowl game, and you’ll see why Tech fans are the envy of college football… certainly those in Charlottesville.


… Record crowds of Hokies travelling to the last five bowl games… and always well represented by a sea of maroon in the end zone of away games.

… Back to back ESPN GameDay record crowds some eight hours prior to game time. GameDay has never been to any school location more than once… except Blacksburg… and next weekend, GameDay comes to B-Burg for the third time in its last eight stops!!!

...or the 2000 Sugar Bowl National Championship:

Almost twenty minutes after the game, some 30,000 Hokie fans remained in the stands cheering "Let’s Go… Hokies"… as the team slowly walked off the field toward the locker room after shaking hands with the ‘Noles.

ABC had just finished the presentation of the national championship trophy and most ‘Nole fans didn’t know quite what to make of it. They had just won the national championship, and they were still being shouted down by the fans of the "vanquished".

The "Hokie Spirit"… unbreakable!!!

Hokie Pride Day

In celebration of the "Hokie Spirit", The Roanoke Valley Hokie Club and the Roanoke Chapter of the Virginia Tech Alumni Association is organizing and sponsoring "Hokie Pride Day" in the Roanoke Valley on Friday, August 25th, 2000.

The goal of this event is simply to promote pride and enthusiasm for Virginia Tech and the nationally ranked Hokie football team in the Roanoke Valley. The primary objective of "Hokie Pride Day" will be to encourage Roanokers to "wear their maroon" on that day as a show of support for Virginia Tech.

Each of the local municipalities (Roanoke City, Roanoke County, City of Salem, and the Town of Vinton) have issued proclamations declaring "Hokie Pride Day" in their jurisdictions.

Local businesses have also been encouraged to participate and support this effort by:

  • Having a "Hokie Pride Casual Day" or a even a casual day where employees may wear their Hokie Maroon.
  • Displaying messages of support on roadside signs/ billboards/ marquee signs on this day… i.e. "Go Hokies"… or be creative!!! Our goal is to have every major artery of Roanoke lined with marquees in support of the Hokies. Flags and other decorations will not be discouraged.
  • Provide incentives for Hokies to visit their business (wearing their Hokie Maroon, of course) such as discount coupons, promotional pricing, etc… a restaurant featuring a "Hokie Special". qualify.

… over 100 merchants have agreed to participate, representing 99% of those asked. Are the Hokies "Hot" or what???

If you would like more information, on "Hokie Pride Day", contact Randy Woodson at (540) 342-2265 or [email protected] or Rick Harman at (540) 345-9780 or [email protected]

The following merchants are participating in "Hokie Pride Day" as advertisers and, in some cases, with "Hokie Promotions". Contact the merchant for details prior to visiting on August 25th and …

"Wear your maroon!!!"


A Cleaner World

Advance Auto Parts

Airlee Cleaners

Allstate Insurance – Lisa Whitehead

America’s Carpet Gallery


Anderson Auto Repair

Architectural Concrete Products

Ashley Plantation Golf Club


Awful Arthurs

B&B Fastener’s

Bayse & Company

Bogle Tire


Botetourt Golf Club

Brambleton Deli

Burger King

Carter & Jones Cleaners

CMT Sporting Goods

Coffee Pot Restaurant

Colony House Inn

Comfort Services

Comfort Inns


Corned Beef

Countryside Golf Club

Dairy Queen Restaurants

Denison Insurance

Denny’s Restaurant

Discount Tobacco

DJ’s Restaurant

Dunkin Donuts

Eagle Discount Tobacco

El Rodeo

Embroidery By Chalaine

Etna Food Store

Ewald-Clark Ritz – Salem

Famous Anthony’s

Fast Freddy’s

Fazzoli’s Restaurant – Salem

First National Exchange Bank

Frank’s Restaurant

GCI Appliances

H.C. Supply

H.I.J. Covington

Hampton Inns

Hanging Rock Golf club

Happy Stores

Hardee’s (All SWVa. Stores)

Harman Ceiling & Partition

Heartland Breads

Heilig Meyers


Jarrett Electric

Jiffy Lube

Jimmy V’s

Kentucky Fried Chicken

Kessler Color

Knights Inn - Salem

Krippendorf Firm


Lil’ Cucci’s Restaurant

Long John Silver’s

Lube Center

Luczak & Associates Insurance

Mac n Bob’s


Magic Lube


Mechanical Balancing

Mill Mountain Zoo

Modern Cleaners


National Financial Services

Nationwide Insurance – Mike Bailey

O’ Charley’s Restaurant

Omlette Shops


Pilot Food Stores

Pizza Hut (All Roanoke stores)

Plant Culture, Inc.



Rental Service Corporation

Rent-A-Space (Salem)

Rick Woodson Honda

Rite Aid

Roanoke Civic Center

Roanoke Seat Cover Shop

Roanoke Weiner Stand


Roanoker Restaurant

Salem Avalanche

Salem Bank & Trust

Salem Motor Mile

Sassy’s Restaurant

Saturn of Roanoke Valley

Shakers Restaurant

Sherwin Williams – Salem

Shoney’s Restaurant

Snyder & Associates Insurance

Sonic Restaurants

Sound Decision

Southern Classic Autowash

Southern Print Copy

SpeeDee Oil Change

Spine Rehab

Steve’s Hot Dogs

Stop In Food Stores

Subway Restaurants

SunTrust Bank

Sunnybrook Inn

Taco Bell

Tanglewood Autowash

Tanglewood Mall

Tavern on The Market

Texas Steak House

Travel Professionals

Valley Bank

Valley Floor Systems

Virginia Varsity Transfer & Storage

WSLC – Q99 Radio

WRDJ – Oldies 104.9 Radio


Wilco Food Store

Wildwood Smokehouse Restaurant

Woods ACE Hardware